March Media Mash Up

March Media Mash Up

March was certainly a month of madness for team Maracaibo. Here’s a look at some of our spotlight clients who rocked the media during March.

Earlier this week Twitter and Foursquare teamed up to launch a new geolocation project, and Nicole Larrauri of EGC was able to weigh in on the new partnership in a featured blog on Cision. With this new partnership, Twitter users will be able to more specifically geotag their location to specific businesses or organizations in their area, just the way Foursquare did. She believes the partnership will be successful as long as companies do not overwhelm their customers with advertisements.

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David Herzka, shared his passion for fashion and for giving back to our veterans in an interview with Forbes Magazine, Herzka provided wisdom on how he transformed his interest in fashion into a business, which also helps veterans looking for jobs upon their return. David Fin Ties gives back 15% of its profits to the U.S. Chamber of Commerce Program, Hiring Our Hero’s.

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Another one of our clients sunk their teeth into social good when they signed on to supplyWastEDny. Baldor Foods was one of the major suppliers for WastEDny, a pop-up project at one of Chef Dan Barber’s Manhattan Restaurants. Here chef’s created a la carte plates made from food scraps and ignored bits of food. This project aimed to bring light to the amount of food wasted each year. Baldor President Michael Muzyk happily contributed food to this project and continues to be a major contributor to City Harvest, which feeds the hungry in New York City using rescued food.

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Psychology expert Michelle McQuaid offered advice about honing in on your strengths in the workplace to both Business News Daily and Fox Business.  McQuaid stresses focusing on employee’s strengths as opposed to their weaknesses in order to ensure a more pleasurable workplace. There is a strengths movement catching on in America, and McQuaid is the workplace well-being expert who is heading it.

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Adrian Ballinger outlined climbs from beginner to advanced for readers of The Wall Street Journal who are interested in mountain climbing. From The Grand Tetons to Ama Bablm, Ballinger explains to readers that it is very important to work your way up in difficulty of climbs (no pun intended!) You have to start small when trying to summit these monstrous peeks.

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