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As far as advertisers are concerned – the older audience is looking better and better thanks to a white paper on the Grandparent Economy from Grandparents.com

As far as advertisers are concerned – the older audience is looking better and better thanks to a white paper on the Grandparent Economy from Grandparents.com
May 1, 2015 coraandkrist

Media coverage for:  Grandparents.com

“When Brian Gordon and his partners started ebeanstalk.com, which sells children’s learning toys online, they expected most of business to come from younger consumers starting families. But a recent customer survey found that up to 40 percent were actually older, mainly grandparents.”